MANILA, JULY 31, 2013- ClearSight Solutions Inc introduced VidiCube, a new technology that was introduced for audience measurement for print media.
VidiCube is a small turnkey audience and traffic measurement appliance that uses Quividi’s technology and services into one unit. To maximize the use of the device, just adjust the VidiCube’s sensor near a point of interest inside an area or any place you need to detect people. The device can easily detect how many persons pass by your communication, which can be seen, in a private online dashboard. You can watch it and notice that the cube will mark a circle around each person passing by. It can be easily installed and it is 185% accurate. It costs 13,000-15000 pesos per month including the services.
In the United Print Media Group general assembly, ClearSight Solutions Inc presented and demonstrated the device in front of the representatives from major publications in the country. With its topic, ‘Digital Out of Hope: Audience Measurement in Print’, VidiCube took the center stage for helping publications determine how many people actually takes time to browse, read or buy their print media.
“We offer the industry in terms of measuring audiences especially the level of engagement; we call our solution a VidiCube. This is actually an anonymous image analytics tools that would help level of engagement of any consumers, I think this would be a help to the industry in terms of measuring the real time engagement levels and profiling that would include demographics such as age and sex”, Ador Perez, president and chief operating officer of ClearSight Media Solutions, Inc.
