gaming
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Campaign Spotlight
Over 19,000 gamers worldwide call for vegetable equality in Knorr’s ModTheVeg movement
MANILA, PHILIPPINES — Knorr‘s #ModTheVeg Movement has taken the gaming world by storm, aiming to level up veggies in video…
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adobo Exclusive
Gaming, Music, and Entertainment Jury President Joey David-Tiempo on setting excellence in inaugural Gaming Spikes
SINGAPORE — This year’s Spikes Asia Festival of Creativity introduces Gaming as one of its categories and at its helm is…
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Brand & Business
Stagwell adds Philippines-based gaming and brand experience agency Octopus&Whale to a global affiliate program
MANILA, PHILIPPINES — Stagwell, the challenger network built to transform marketing, has added Octopus&Whale, a Philippines-based game and experience design…
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Campaign Spotlight
Saatchi & Saatchi brings Oreo and Pac-man to the top of their game
DÜSSELDORF, GERMANY — In a campaign set to excite consumers just like the legendary arcades did in the ’80s and…
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Insight
Mobile gaming stats are set to spike during the holidays amidst family stress, says Livewire’s latest report
LONDON, UK — Gaming on the go will be the most popular form of gaming this Christmas, according to new…
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Esports
Meet the women in esports making waves in the male-dominated industry
MANILA PHILIPPINES – In fields as varied as economics, politics, education, and the arts, many accomplished Filipino women have blazed…
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Insight
TotallyAwesome reveals that gaming improves mental health of Gen Zs, Gen Alpha in APAC
SINGAPORE — TotallyAwesome, APAC’s leading youth-first marketing and media platform for Gen Z, Gen Alpha, and families, released its annual…
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Brand & Business
Havas Play’s worldwide launch combines the network’s expertise in music, sports, gaming, and fandom
PARIS, FRANCE – Today, Havas unveils Havas Play, a new global network that will earn consumers’ attention and create enduring…
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Insight
Dentsu India’s newest report sheds light on the rise of gaming culture
MUMBAI, INDIA — Creative agency Dentsu India has launched its newest research titled “For the Game,” a report which contains…
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Featured
Game On: Stage 1, Round 1, World 1-1, Tutorial Level… Let’s-a go!
MANILA, PHILIPPINES — Gaming and marketing are increasingly becoming intertwined, with gaming emerging as an extremely rich playground and marketing…
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Esports
Gaming: Ampverse’s Bacon Time announces official partnership with leading lifestyle gaming brand Razer
SINGAPORE — Ampverse, Asia’s fastest-growing esports organization that owns gaming and play-to-earn assets, today announced its official partnership with Razer,…
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