Manila – In an effort to push the beautiful game in the Philippines, four of the country’s advertising agencies will hold its first-ever football tournament on August 9, 2008. Dubbed The 1st Adobo Plate Inter-Agency Football Tournament, this premier event is in cooperation with adobo magazine.
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Agencies BBDO-Guerrero, Ogilvy & Mather, Saatchi and Saatchi and DM9 JaymeSyfu will field their first five to kick-off at 12 noon at the Esteban School along Pasong Tamo Extension. The tournament will be styled in age-old football frenzy, complete with crazy singing, face painting, scarf wearing, banner waving, and tears falling, minus the riots.
The first tourney will serve as excuse—okay, encouragement—for stressed-out creatives to drop the alcohol, cut the fat, stay fit and do battle on a different pitch.
At liberty to rain yellows and reds, and play deity for offsides as referees are voice talent extraordinaire, Ebong Joson and J. Romero’s Miguel Mercado.
Caloy Sambrano of DM9JaymeSyfu, Bixie Reyes of BBDO Guerrero and Bob Guerrero of Saatchi & Saatchi are the brains behind this brawn-inspired event.
“Our goal is to make the tournament bigger in time, hopefully a regular thing involving more agencies,” said Sambrano.
Well a wonder strike from beyond the half-line and some shirt-tearing may just be motivation enough.
