GroupM
- Digital News
New Business: Social leisure activity platform Frip names Essence as integrated media agency of record in South Korea
SEOUL, SOUTH KOREA– Essence, a global data and measurement-driven media agency which is part of GroupM, today announced that it…
Read More » - Global News
Brand & Business: GroupM Thailand partners with Shopee to help brands accelerate growth with enhanced e-commerce solutions
BANGKOK, THAILAND – GroupM (Thailand), WPP’s world-leading media investment group, partners with Shopee, the leading e-commerce platform in Southeast Asia…
Read More » - Global News
New Business: MediaCom bags media mandate for Hollywood content leader and OTT player Lionsgate Play
MUMBAI, INDIA – Following a competitive multi-agency pitch, GroupM’s media agency MediaCom has won the media mandate for Lionsgate Play…
Read More » - Press Release
People: GroupM has Named Karen Blackett OBE, the new U.K CEO as Tom George steps down
NEW YORK — GroupM, WPP’s media investment group, today announced that Karen Blackett OBE has been named U.K. CEO, as Tom…
Read More » - Global News
New Business: GroupM Becomes First Media Agency to Invest on ABM, as they Announced the Acquisition of Sandtable
WPP announces today that GroupM has acquired Sandtable, the data science company that specialises in behavioural analytics and advanced simulations.…
Read More » - Press Release
People: GroupM Names Dement İkiler as EMEA CEO, Responsible for Strategy and Operations across GroupM’s Agencies in the Region
NEW YORK, NY — GroupM, WPP’s media investment group, today announced that Demet İkiler has been named EMEA CEO, effective…
Read More » - Global News
People: MediaCom Thailand Announces the Appointment of Piyawan Khwanngarm as Business Director
BANGKOK – Piyawan Khwanngarm has re-joined MediaCom Thailand as Business Director from TMB where she was previously the lead of…
Read More » - Campaign Spotlight
Campaign Spotlight: Xaxis and Mediacom Hong Kong Announce Exciting Campaign Results for Timberland
HONG KONG – Xaxis, the Outcome Media Company and GroupM’s advanced programmatic arm, together with Mediacom Hong Kong, have announced…
Read More » - Global News
New Business: GroupM Teams up with Lazada to Level up Brand Solutions for Thailand’s E-commerce
Bangkok – Today, GroupM, WPP’s world-leading media investment group, announced its industry-leading partnership with Lazada, Southeast Asia’s leading eCommerce platform. …
Read More » - Digital News
Brand & Business: GroupM’s Inca Launches in APAC, Connecting Brands to a Network of Trusted Influencers and Publishers for Integrated Content Marketing
SINGAPORE–GroupM, WPP’s media investment management group, announced the Asia Pacific rollout of its influencer marketing solution, INCA. Leveraging GroupM’s unmatched…
Read More » - Global News
Nielsen expands relationship with GroupM to provide digital audience measurement across Asia Pacific
SINGAPORE – Global performance management company, Nielsen, has announced that GroupM, the media investment group of WPP, has selected Nielsen…
Read More » - Philippine News
GroupM signs with Ad Summit Pilipinas 2018
MANILA – The Association of Accredited Advertising Agencies – Philippines (4As) recently signed into a partnership with GroupM, which is…
Read More » - Global News
GroupM: Global Ad Investment Will Grow 4.3% in 2018; Six Countries to Drive 68% of Incremental Investment
TV to Lose One Point of Share Per Year in 2017 and 2018 Google and Facebook to Win 186% of…
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