Hakuhodo Institute of Life and Living
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Insight
Insight: What makes a fandom work? HILL ASEAN studies what brings these communities together
TOKYO, JAPAN — Hakuhodo Institute of Life and Living ASEAN (HILL ASEAN) held ASEAN SEI KATSU-SHA FORUM 2022, announcing findings…
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Insight
Insight: Hakuhodo Institute of Life and Living releases its “Survey of Sei-katsu-sha concerning COVID-19”
TOKYO, JAPAN — Hakuhodo Institute of Life and Living, a think tank of Hakuhodo Inc., in October 2021 conducted its…
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Insight
Insight: Hakuhudo releases “Survey of Sei-katsu-sha Concerning COVID-19: Special Report”
TOKYO, JAPAN — Hakuhodo Institute of Life and Living, a think tank of Hakuhodo Inc., has conducted its “Survey of…
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Press Release
Insights: Understanding Japanese sei-katsu-sha’s attitudes and behaviors, survey trends under restriction
Tokyo, Japan – Hakuhodo Institute of Life and Living, a think tank of Hakuhodo Inc., in August 2020 conducted its…
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Global News
Insight: “ASEAN sei-katsu-sha coping with COVID-19 by keeping upbeat” by Yuko Ito, MD of HILL ASEAN
The spread of COVID-19 has had a variety of effects on the attitudes and behavior of sei-katsu-sha (people that live lives…
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Digital News
Insight: Chinese sei-katsu-sha Remain as Vigilant Says Tetsuo Yamamoto of Hakuhodo Institute of Life and Living Shanghai
Hakuhodo Institute of Life and Living Shanghai Chief Researcher Tetsuo Yamada explains the attitudes and behavior of sei-katsu-sha (holistic consumers) in…
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Global News
Intelligence: First Survey of Sei-Katsu-Sha Concerning COVID-19 Released by Hakuhodo Institute of Life and Living (HILL)
TOKYO, JAPAN – Hakuhodo Institute of Life and Living, a think tank of Hakuhodo Inc., in April 2020 conducted “Survey…
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