influencer marketing
- Insight
Reasons why influencer marketing is a big hit among Filipinos, according to Near Creative
MANILA, PHILIPPINES — Two realities in Filipino culture make us receptive to influencer marketing. First, we love celebrities – watching…
Read More » - Insight
We Are Social’s ‘Next Gen Influence’ report identifies emerging creator trends for the new generation
SINGAPORE — An increasingly professionalized landscape, new production norms, changed audiences and demand for authentic “always on” content has permanently shifted…
Read More » - Insight
Havas Red discovers that video content is king with inaugural “The State of the Influencer in 2024″ whitepaper
SINGAPORE — HAVAS Red, the global merged media micronetwork released its inaugural “The State of the Influencer in 2024: A…
Read More » - Insight
R3 report highlights shifts in Southeast Asia’s influencer marketing
SINGAPORE — R3’s report “Authenticity and Transparency in SEA Influencer Marketing” addresses shifts in strategy across the influencer landscape in Southeast…
Read More » - Events
Cannes Lions announces a new dedicated forum for creative mixers and wider innovations: Lions Creators
LONDON, UK — The Cannes Lions International Festival of Creativity has announced the launch of LIONS Creators. A new experience…
Read More » - Featured
Unlocking the social media marketing trends for 2024
Social media has proven to be an efficient platform for businesses to initiate digital marketing campaigns and build rapport with…
Read More » - Campaign Spotlight
Grandma knows what’s cool in BBDO Bangkok and Samsung Electronic’s expert-approved campaign
BANGKOK, THAILAND — It’s out with the old and in with the…older? In a delightful twist to influencer marketing, BBDO…
Read More » - Brand & Business
How NYMA is elevating brands through innovative influencer marketing strategies
MANILA, PHILIPPINES — In today’s digital landscape, where authenticity and personal connections are greatly valued, influencer marketing has become an…
Read More » - New Business
Free all-in-one influencer management platform theright.fit launches in the Philippines
MANILA, PHILIPPINES — theright.fit, the platform that helps brands and creators meet is now available in the Philippines. The platform…
Read More » - People
McCann Worldgroup China appoints Eve Rong to lead new Influencer Marketing business unit
SHANGHAI, CHINA — McCann Worldgroup China has announced the official launch of its “Influencer Marketing” business unit, which will not only…
Read More » - Insight
Influencer marketing in Asia remains to be untapped for certain categories, Emplifi report states
SINGAPORE – Emplifi, a leading customer engagement platform, released “Asia Pacific: State of Influencer Marketing Report,” a comprehensive look at…
Read More » - Brand & Business
Unbox Creator Network expands Influencer Marketing Division for better access to the most in-demand A-listers
MANILA, PHILIPPINES – The future of influencer marketing in the Philippines is looking brighter as ever with more brands turning…
Read More » - Brand & Business
Vero introduces InFluent, a new influencer marketing stack for brands and creators
MANILA, PHILIPPINES — Southeast Asia-based PR and digital marketing agency Vero announced its latest influencer marketing stack InFluent — a combination…
Read More »