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Digital: Powering a product launch in difficult times
MANILA, PHILIPPINES – Can brands truly adopt a digital-only media strategy for a new product launch? While this may have been…
Read More » - adobo Talks POV
adobo Talks: Beyond Clicks – Driving results through influencer marketing
MANILA, PHILIPPINES – On May 27, the Word on Creativity is proud to present the latest entry in adobo Talks,…
Read More » - Campaign Spotlight
Campaign Spotlight: Ensemble & OPPO entertain with technology this Raya to #PictureHeartsTogether
KUALA LUMPUR, MALAYSIA – Ensemble Worldwide’s latest Raya campaign with OPPO showcases technology in a comedic yet touching father-daughter spot.…
Read More » - Digital News
Digital: Canva brings Instagram scheduling and design tools to one platform
MANILA, PHILIPPINES — Canva, the visual communications platform, announced today that Canva Pro customers are now able to design, schedule…
Read More » - Campaign Spotlight
Campaign Spotlight: BBC News collaborates with AliveNow to launch Instagram AR filters across six Indian languages
BANGALORE, INDIA – BBC News, responsible for broadcasting news and current affairs around the world, offers global news in Indian language…
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Campaign Spotlight: Loud Against Nazis and Serviceplan Campaign unite to call for moral courage in standing up against far-right extremism
MUNICH, GERMANY — To commemorate International Holocaust Remembrance Day on 27 January, Laut gegen Nazis e.V. (Loud Against Nazis) and…
Read More » - Campaign Spotlight
Campaign Spotlight: Meet the world’s first-ever complex emojis from MindNation x Propel Manila
MANILA, PHILIPPINES – In the middle of the world’s longest lockdown came a silent pandemic raging in the background, the…
Read More » - Campaign Spotlight
Campaign Spotlight: BBDO Guerrero creates fairytale worlds by layering GIF stickers on Instagram
MANILA, PHILIPPINES – The threat of COVID-19 continues to force many countries to remain under quarantine. Playgrounds are still closed.…
Read More » - Digital News
Digital: A decade later, Instagram continues to innovate to remain the Pinoy’s go-to for fun and creativity
MENLO PARK, CA, USA – October 6, 2020 marked Instagram’s 10th birthday. And from #nofilter photos to #foodporn and #travelgoals,…
Read More » - Digital News
Digital: Instagram throws back to its original icons; releases additional features for its 10th anniversary
MENLO PARK, CALIFORNIA– Instagram is throwing back to its old-school polaroid icons in celebration of its 10th birthday as well…
Read More » - Digital News
Campaign Spotlight: Art-Zoo launches “We Will Bounce Back” campaign, Instagram filters to bounce back together
SINGAPORE – Art-Zoo has launched a new campaign titled “We Will Bounce Back”, bringing its world of colourful characters to…
Read More » - Campaign Spotlight
Campaign Spotlight: Swiggy and Dentsu Webchutney launch #SwiggyFoodoshop Instagram filter
MUMBAI, INDIA — Close your eyes and try to play out these scenes in your head — a birthday party…
Read More » - Digital News
Digital: Cannes Lions launches ‘Classic’ in partnership with Facebook, challenges creators to remake iconic campaigns
LONDON, UNITED KINGDOM — Cannes Lions announces the launch of Classic, a curated collection of the very best Lion-winning work,…
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