intelligence
- Press Release
Intelligence: US advertising spend set to reach $128 billion in 2021
LONDON, UK — The US advertising economy is projected to be worth $218 billion this year, according to WARC Data.…
Read More » - Global News
Insight: TBWA’s Backslash releases 2021 Edges, explores cultural shifts shaping the world
SINGAPORE – Backslash, the cultural intelligence unit of TBWA\Worldwide, released its annual glossary of Edges. More than a trend, an…
Read More » - Global News
Insight: Carat launches the Brand EQ Index as the agency continues its focus on human understanding
NEW YORK CITY, USA –Carat, today announced the launch of The Brand EQ Index, a proprietary piece of research ranking…
Read More » - Global News
Intelligence: Dentsu’s latest report reveals a fifth of Gen-Z deactivate social media to protect data and wellbeing
MANILA, PHILIPPINES — The latest Digital Society Index (DSI) survey, by global media, digital and creative communications agency Dentsu Aegis…
Read More » - Global News
Intelligence: McCann Worldgroup’s newest global study finds COVID-19 fatigue as other concerns surge
SINGAPORE – Twenty-six per cent of people globally believe that social divides are a worse threat than Covid-19 (this rises…
Read More » - Global News
Intelligence: DDB and Starcom are R3’s top creative and media agencies for May 2020 in New Business Report, APAC
R3 Worldwide recently released its May 2020 New Business report for APAC, ranking the top 10 creative and media agencies and providing…
Read More » - Global News
Intelligence: BBH and Wavemaker top R3’s May 2020 Business Report for creative and media agency
MANILA, PHILIPPINES — R3 Worldwide has released the Top 10 Creative and Media agencies in the Philippines based on new…
Read More » - Digital News
Intelligence: AdColony Publishes ‘Coronavirus Impact Survey’ in Asia Pacific, Looks Into How the Pandemic Has Affected Media Consumption
MANILA, PHILIPPINES — In light of the current social climate with the COVID-19 pandemic still continuously growing in different parts…
Read More » - Digital News
Intelligence: Meet and Engage with the 5 Key eSports & Gaming Personas on Social Media, According to Digimind’s Latest Report
SINGAPORE – The global Gaming and eSports industry has come a long way over the past years. From unstructured gatherings…
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Intelligence: Research Done Before COVID-19, In A World Reshaped By COVID-19 – A Reaction to Riding the Digital Wave, a Study by Facebook and Bain & Company
MANILA, PHILIPPINES – In June 2019, Facebook for Business and Bain & Company came up with a study called “Riding…
Read More » - Digital News
Intelligence: Digital Shoppers Account Account for 75% of Total FMCG Sales in Philippines, according to Kantar’s Latest Research
MANILA, PHILIPPINES – Digital Shoppers now account for 75% of total Fast-Moving Consumer Goods (FMCG) sales in the Philippines, according…
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Intelligence: Red Havas Predicts 10 Global Trends to Impact Communications in 2020 in Annual Red Sky Predications Report
MANILA, PHILIPPINES – Red Havas, the global Merged Media micro-network, today released its annual Red Sky Predictions report, which takes…
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Intelligence: Convenience is King for Filipino Shoppers, According to Kantar’s 2019 SmartShopper Study
MANILA, PHILIPPINES – Convenience is the top priority for Filipino shoppers when it comes to choosing retailers, according to the…
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