Kantar
- Press Release
Intelligence: Convenience is King for Filipino Shoppers, According to Kantar’s 2019 SmartShopper Study
MANILA, PHILIPPINES – Convenience is the top priority for Filipino shoppers when it comes to choosing retailers, according to the…
Read More » - Global News
Intelligence: Kantar Introduces the “Digital Paradox” the Media Industry will Face in 2020 in its Annual Media Trends & Predictions Report
SINGAPORE – Technology will continue to redefine the media landscape in 2020, creating opportunities and challenges for marketers. As ad…
Read More » - Global News
Intelligence: Recruitment of New Buyers is Key to Brand Growth, Kantar’s Latest Study Shows
The recruitment of more buyers, especially new ones, is the most effective way to brand growth. Thus, brands should consider…
Read More » - Digital News
Intelligence: Disrupting The Future — Kantar on Upcoming Brand Trends
There are branches in science and economics dedicated to understanding how the mind of a consumer works, and while those…
Read More » - Global News
People: Geometry Shakes Up Leadership Transition with New CEO After 6 Years, Effective Starting April 2019
Geometry, the WPP brand experience and activation agency, today announces a change of leadership. Steve Harding has decided to move…
Read More » - Philippine News
ABS-CBN pulls more viewers nationwide in July – Kantar Media
MANILA – ABS-CBN is still the undisputed number one TV network in the country as it pulled in more viewers…
Read More » - Philippine News
Intelligence: E-commerce to be fastest rising FMCG channel in the world by 2020, Kantar Worldpanel study shows
MANILA – E-commerce is expected to be the fastest rising channel for fast-moving consumer goods (FMCG) sales in the world…
Read More » - Philippine News
ABS-CBN keeps nationwide ratings lead in June – Kantar Media
MANILA – ABS-CBN is still the TV network of choice for more Filipino viewers as it recorded an average audience…
Read More » - Philippine News
ABS-CBN continues to top nationwide TV ratings in May – Kantar Media
MANILA – ABS-CBN continued to draw more viewers nationwide compared to other TV networks in May, as it garnered an…
Read More » - Philippine News
Intelligence: Lucky Me, Nescafe, and Surf, the most chosen brands in Philippines – Kantar Worldpanel’s Brand Footprint
MANILA – Lucky Me continues to be the most chosen brand in the Philippines for the 3rd straight year. According to…
Read More » - Global News
Intelligence: BrandZ 2018 Top 100 Global Brands valued at $4.4 trillion
LONDON – The total brand value of the BrandZ Top 100 Global Brands grew a record 21% over the last…
Read More » - Philippine News
ABS-CBN claims nationwide leadership in April – Kantar Media
MANILA – ABS-CBN’s news and entertainment programs are resonating more with Filipino viewers as reflected in the monthly TV ratings…
Read More » - Philippine News
Intelligence: The Bigger, the Better: Kantar Worldpanel study shows that Filipinos continue to buy bigger sizes of their FMCG Purchases
MANILA – Filipinos are buying bigger pack sizes each time they visit the store, as reflected in the 6.3 percent…
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