marketing
- Campaign Spotlight
Pizza Hut created shoes that can get you pizza, wherever, whenever
USA – To show people just how easy it is to order pizza, Pizza Hut created limited edition sneakers called…
Read More » - Press Release
GMA Network CMO selected anew as judge at the Asia Pacific Effie Awards
GMA Network Chief Marketing Officer Lizelle G. Maralag will once again take part in the 2017 Asia Pacific (APAC) Effie…
Read More » - Global News
Anomaly makes two significant hires to handle MINI China account
SHANGHAI – Following the appointment of the MINI China business at the end of last year, Anomaly Shanghai has made…
Read More » - Global News
Marketing effectiveness in the digital age requires balance – Warc Toolkit 2017
LONDON – Marketing effectiveness requires striking the right balance between close targeting and mass reach, and between short and long-term strategies, according…
Read More » - Global News
Twitter identifies 2017 Trends for marketers to watch
According to Global Web Index (GWI), more than 50% of internet users today spend more than three hours a day…
Read More » - Philippine News
IMMAP swears in new officers, looks forward to bigger things in 2017
TAGUIG CITY – On a night when the members of the Internet and Mobile Marketing Association of the Philippines (IMMAP)…
Read More » - Global News
Warc reveals effective Asian marketing trends for 2017
LONDON – Warc, the global marketing intelligence service, has today released its Asian Strategy Report 2017, an analysis of the region’s most…
Read More » - Videos
Mobile Marketing Trends 2017 by Voyager Innovations
With more and more consumers getting access to affordable smartphones, more and more of the brands’ target audience is consuming…
Read More » - Digital News
Virtual Reality and Augmented Reality offer extensive marketing benefits for brands – Warc Toolkit 2017
LONDON – Developments in Virtual Reality (VR) and Augmented Reality (AR) will offer viable ways for brands to engage emotionally with…
Read More » - Digital News
Zenith unveils 10 Artificial Intelligence trends for marketers
NEW YORK – Zenith has unveiled 10 trends that show how artificial intelligence will help to power the consumer journey…
Read More » - Philippine News
Lakihan Mo Logo signs a contract with Warner Music Philippines for their first album after 7 years
MANILA – On the afternoon of December 21st, Lakihan Mo Logo visited the headquarters of Warner Music Philippines for the…
Read More » - Global News
Warc launches Toolkit 2017 in association with Deloitte Digital, identifies six key marketing trends
LONDON – Warc, the global marketing intelligence service, has released Toolkit 2017, an annual examination of forthcoming challenges faced by…
Read More » - Philippine News
Carlo Ople and Arthur Policarpio talk about how you can crush it in the social and mobile economy at the adobo Festival of Ideas
“The times they are a-changin’,” sang Bob Dylan, 2016’s Nobel Prize awardee for Literature. And indeed, time does, for his…
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