McDonald’s
- Campaign Spotlight
McDonald’s Philippines to host SB19 fan meet for 400 lucky A’Tin
MANILA, PHILIPPINES — McDonald’s Philippines is giving 400 lucky A’Tin fans the opportunity of a lifetime with the #AtinToChickenMcDo x…
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Loose change? Get rid of it with McDonald’s Indonesia & Leo Burnett Indonesia’s nail-biting campaign
JAKARTA, INDONESIA — Lurking monsters, code-breaking spies, dangling creatures — the latest campaign from McDonald’s Indonesia reimagines nail-biting movie scenes…
Read More » - People
McDonald’s Philippines names Pao Peña as new Development Strategy, Planning, and Analytics Lead
MANILA, PHILIPPINES — McDonald’s Philippines recently announced the appointment of Pao Peña as its new Development Strategy, Planning, and Analytics (DSPA)…
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McDonald’s Philippines ‘MBraces’ everyone with its ‘Love Ko All’ campaign
MANILA, PHILIPPINES — McDonald’s Philippines is painting the town (and its restaurants), with rainbow colors this Pride Month. Going beyond…
Read More » - Awards News
Asian agencies score 3 Golds on Day 3 of Cannes Lions; Kazakhstan wins its first Lion in History
CANNES, FRANCE — Agencies from India, Tokyo, and Kazakhstan have won one Gold Lion each in the third awards night…
Read More » - adoboPicks
Find out why bike-friendly fast food, gaming for all, and playful heritage caught our attention this week
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
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McDonald’s UK, Ready10, and Leo Burnett remove Happy Meal smile to spark mental health conversations
MANILA, PHILIPPINES — McDonald’s UK and communications agency Ready10, together with creative agency Leo Burnett UK, have launched “The Meal,”…
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McDonald’s continues Night Classroom program to aid students nationwide
MANILA, PHILIPPINES — Students nationwide can rejoice as the fast food chain announced the return of McDonald’s Night Classroom, where…
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McDonald’s and Leo Burnett Korea illuminate plight of South Korean mothers in caregiving
SEOUL, SOUTH KOREA — In South Korea, most hospitals regulate that legal guardians must accompany their sick children when they…
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McDonald’s and Leo Burnett UK builds on ‘there’s nothing quite like a McDelivery’ message in new OOH campaign
LONDON, UK — McDonald’s UK and creative partners Leo Burnett UK have captured the excitement of waiting for a McDelivery…
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McDonald’s and Leo Burnett UK introduce official McNugget sharing contracts with ‘The pre-nug agreement’
LONDON, UK — McDonald’s UK and creative partner Leo Burnett UK have invited besties to make their commitment to share McNuggets…
Read More » - adoboPicks
From women’s dreams taking flight to McDonald’s taking a ‘W,’ here are this week’s campaign favorites
MANILA, PHILIPPINES — Every week, the advertising industry elevates creativity with works that get people talking. Whether raising awareness on…
Read More » - Campaign Spotlight
McDonald’s realizes WcDonald’s from anime and manga communities
MANILA, PHILIPPINES — Anime and manga often skirt copyright around popular brands by drawing recognizable versions but ever so slightly…
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