McDonald’s
- Global News
Gideon Hornung joins OMD
AUSTRALIA — OMD Sydney have appointed Gideon Hornung to the position of Head of Strategy on McDonald’s. “It’s with great…
Read More » - Philippine News
McDonald’s Philippines’ duo wins ticket to Cannes showdown
MANILA Two executives from Golden Arches Development Corp, which operates the McDonald’s fastfood chain in the Philippines, outgunned competitors from…
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TBWAShanghai launches 2015 Chinese New Year campaign ‘You Are My CNY’for McDonald’s China
SHANGHAI – TBWA\Shanghai has launched a 2015 Chinese New Year campaign for McDonald’s to rediscover the true meaning of Chinese…
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DDB Group Singapore launches All-Day Sunrise for McDonald’s All-Day Breakfast
SINGAPORE – After its popular demand in 2014, McDonald’s Singapore brought back the All-Day Breakfast. It was available for the…
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McDonald’s revives Dim Jack character, hijacks Hong Kong TV Drama in new campaign
HONG KONG – McDonald’s has brought back its well-known nuggets sauce lover character – Dim Jack, adding a twist to…
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McDo Philippines app by Mobext hits 1 million downloads in less two months
MANILA – The McDonald’s Philippines mobile app has surpassed one million downloads, barely two months after its launch last September…
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Mobile marketing campaigns lead finalists at MMA’s 2014 Smarties APAC Awards
SINGAPORE – The Mobile Marketing Association (MMA) Asia Pacific (APAC) has revealed the list of finalists for the second annual…
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Lolo masters the art of the selfie in new McDonald’s ad by Leo Burnett
MANILA – Lola Techie may have met her match in the monopod-wielding lolo who stars in the latest ad by…
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Mark Blears promoted to Leo Burnett Worldwide account head for McDonald’s
SINGAPORE – Mark Blears, currently APMEA regional account director for McDonald’s at Leo Burnett will be relocating from Tokyo to…
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Fries with a side of football in McDonald’s fry box redesign
MANILA – For the first time ever, McDonald’s is changing the design of its iconic World Famous Fries packaging for…
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RAPP India holds #McDElections to launch McDonalds Royale Burger
McDonald’s and RAPP India have launched the #McDElections campaign for the launch of two premium burgers – the Grilled Chicken…
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TBWAShanghai launches new brand campaign 让我们好在一起 (‘It’s Good to Get Together’) for McDonald’s China
SHANGHAI – TBWA\Shanghai has launched a new brand campaign for McDonald’s in the China market. The campaign – 让我们好在一起 (‘It’s…
Read More » - Philippine News
McDonald’s and Coca-Cola celebrate real-life connections in new ad by Leo Burnett
MANILA – In an effort to get people to put down their smartphones and go offline, McDonald’s and Coca-Cola have…
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