mother
- People
Mother Shanghai appoints a trio of creative directors: Moon Qi, Kim Liu, and Abe Chuang
SHANGHAI, CHINA — Creative agency Mother has added three new creative directors to its roster. The trio represent different approaches…
Read More » - Campaign Spotlight
The North Face and Mother invite you to answer the call of adventure this summer
SHANGHAI, CHINA — Activewear and outdoor sports gear brand The North Face has launched an action-packed campaign for China, the first…
Read More » - Press Release
All the things you can’t do in public but you can enjoy at home with KFC delivery
LONDON, UK — As the autumn and winter months roll in, fast food chain KFC has launched its most recent…
Read More » - Campaign Spotlight
Campaign Spotlight: The Woolmark Company introduces Nest Starter
SHANGHAI, CHINA — On World Earth Day, The Woolmark Company unveils Nest Starter, an art installation that is the result…
Read More » - Design
Design: Anak creates new design playbook for Singapore’s biodiversity reserve Mandai
SINGAPORE – Mandai was at a crossroads – from being just a zoo into a 126-hectare reserve that encompasses five…
Read More » - Campaign Spotlight
Campaign Spotlight: Jessica Alba stars as an aviator in Dubai Tourism and Mother’s latest trailer in the “Dubai Presents“ campaign
DUBAI, UAE — Dubai Tourism and Mother have launched the latest film in the “Dubai Presents” series of blockbuster trailers…
Read More » - Campaign Spotlight
Campaign Spotlight: Dubai Presents launches A Romance to Remember
DUBAI, UAE — Dubai Tourism is launching the second blockbuster trailer as part of its latest global campaign, Dubai Presents……
Read More » - Campaign Spotlight
Campaign Spotlight: IKEA launches new campaign ‘Fortune Favors the Frugal’ by Mother London
LONDON, UK – IKEA has today announced the launch of a new integrated campaign aimed at encouraging the nation to…
Read More » - Campaign Spotlight
Campaign Spotlight: Mother serves up KFC’s deeply satisfying and iconic “Finger Lickin’ Good” (っ˘ڡ˘ς)
Shoreditch – KFC isn’t afraid to do things properly. Finger lickin’ included. So today, the Kentucky Fried Chicken connoisseurs are…
Read More » - Press Release
People: Reunion at Mother Shanghai with Joint Executive Creative Directors Winson and Wanshi
SHANGHAI – It is with a Mother’s pride that we announce another new addition to the Mother family. With offices in…
Read More » - Campaign Spotlight
Campaign Spotlight: IKEA UK Throws Sleep the Party it Deserves with Latest Ad by Mother London
Ringing in the year with a new campaign, IKEA UK redefines our notion of partying the night away. Picture this:…
Read More » - Global News
Lowe and Partners Global CEO Michael Wall moves to Mother
LONDON – Michael Wall, the Global CEO of Lowe and Partners and formerly founding partner of Fallon London is joining…
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