OpenX
- Awards News
McCann Worldgroup CCO Javier Campopiano to head NYF 2024 Advertising Awards as Executive Jury President
NEW YORK, USA — New York Festivals Advertising Awards® proudly announces Javier Campopiano, Global Chief Creative Officer of McCann Worldgroup and McCann, as the industry trailblazer leading the 2024 Executive Jury panel. Poised to make…
Read More » - Campaign Spotlight
Campaign Spotlight: Sprite takes over competitor brands in ingenious stunt by Ogilvy to launch Sprite Zero Sugar
SHANGHAI, CHINA — To launch Sprite Zero Sugar in Mainland China, soda brand Sprite is taking its competitor’s head start…
Read More » - Campaign Spotlight
Campaign Spotlight: Coca-Cola forges strong connections in and out of the virtual world with metaverse activation
SHANGHAI, CHINA — Coca-Cola is inviting Chinese consumers to beat the lethargy of the summer and come together in unexpected,…
Read More » - Insight
Insight: Strong Recovery in JAPAC Programmatic Activity Following Covid: OpenX & ExchangeWire Research
SINGAPORE — Despite a hugely challenging 12 months in terms of both the ongoing coronavirus pandemic and the deprecation of…
Read More » - Digital News
Gaming: Anzu and OpenX partner to bring programmatic in-game advertising to advertisers
TEL AVIV, ISRAEL — Anzu.io, the world’s most advanced in-game advertising platform, today announces a new partnership with OpenX, a…
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