PANA
- Philippine News
A rare 3Peat: McDonald’s PH brings home 3-peat Grand PANAta and the first-ever Hall of Fame title at the 2017 PANAta Awards
MANILA – McDonald’s widely recognized marketing campaigns in 2016 scored several wins at recently concluded industry and advertising awarding events.…
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McDonald’s leads 3rd PANAta Award winners
MAKATI CITY – The 3rd PANAta Marketing Effectiveness Awards organized by the Philippine Association of National Advertisers (PANA) was held…
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PANA taps Kantar Media to monitor responsible advertising for children
MANILA – The Philippine Association of National Advertisers (PANA) has tapped television audience measurement provider Kantar Media as data source…
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More marketers invest in mobile marketing, report Mobext, PANA
MANILA – Mobile marketing has made further strides in the Philippines, with more marketers investing in the platform while marketer…
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Six winners at 1st PANAta Marketing Effectiveness awards
Six winners made history at the 1st PANAta Marketing Effectiveness Awards, which recognizes communications that hit targets, and register growths. The…
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Top food companies pledge responsible advertising to children
MANILA – Leading Philippine food companies have reinforced their commitment to responsible marketing of foods and beverages with the signing…
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