penny
- adoboPicks
Our picks this week: A lot of music, witty promotions, and one very important voice to be heard
MANILA, PHILIPPINES — Adobo Magazine‘s campaign spotlights underline the works from across the globe that exude the best in creativity…
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Penny and Serviceplan amplify children’s voices in social awareness film ‘The Kids’
MUNICH, GERMANY — Climate change, inflation, war, societal division, and inequality – how we deal with these pressing issues influences…
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Penny and Serviceplan’s 2022 Christmas campaign is a powerful plea against divisions within society
MUNICH, GERMANY — The wait is over. One year after discount supermarket brand PENNY‘s emotional Christmas spot “The Wish” moved…
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Campaign Spotlight: This PENNY Store transformed into a Vegas-style wedding chapel and 22 couples were wed
MUNICH, GERMANY — After successfully performing 22 weddings in one day in a Berlin branch of PENNY that was transformed…
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Campaign Spotlight: PENNY’s poignant Christmas campaign asks how Generation Z can recapture the youthful experiences they missed out on during the pandemic
MUNICH, GERMANY — PENNY’s 2021 Christmas film launched on 11th November and is rapidly becoming a cultural and social media…
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Campaign Spotlight: To celebrate Pride Month, PENNY and Serviceplan Campaign show how exciting saving can be with new musical campaign featuring German celebrity drag queen
HAMBURG, GERMANY — On June 19, German supermarket Chain PENNY launched its nationwide campaign for the PENNY store brand. The…
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Campaign Spotlight: PENNY and Serviceplan celebrate Christmas for everyone, animated film and fundraising with German Red Cross
MUNICH, GERMANY – Under the motto “Imagine if everyone did that: then it would be Christmas for everyone.” PENNY and…
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Campaign Spotlight: PENNY Salutes the Experts of Staying In, the ‘Couch Potatoes’, in Film by Serviceplan Created Entirely from Stock
Munich, GERMANY — The third in a series of campaigns conceived by Serviceplan Campaign for PENNY supermarkets as a response…
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Campaign Spotlight: PENNY and Serviceplan Thank Families with Heart-warming #homefirst Film showing Coronavirus Lockdown from the Perspective of Children
MUNICH, GERMANY – Last week, the German food retailer PENNY launched a broad communication campaign with the claim #erstmalhelfen (in…
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Campaign Spotlight: PENNY Supermarkets Say a Public Thank You to The “Heroes of the Neighborhood” with Serviceplan Group
MUNICH, GERMANY — The German food retailer PENNY has launched a broad communication campaign with the motto #helpfirst or #erstmalhelfen…
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Campaign Spotlight: German Supermarket PENNY Encourages People to Rediscover Their Inner Child this Christmas In New Film Made with Serviceplan Campaign
MUNICH, GERMANY – This Christmas, PENNY and Serviceplan Campaign are inviting adults to revisit their childhood with a carefree film…
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