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- Digital News
ReBid launches free AI assistant for scaling campaigns across multiple platforms
NEW YORK, USA — ReBid, an advertiser’s Customer data platform, has launched a new GPT-based AI assistant capable of analyzing…
Read More » - Brand & Business
DoubleVerify unveils AI-powered algorithm optimizer customized for advertisers’ KPIs with Scibids
SINGAPORE — DoubleVerify, a leading software platform for digital media measurement, data, and analytics, announced the launch of DV Algorithmic…
Read More » - Digital News
Zenith’s Advertising Expenditure Forecasts: Mobile share of advertising market to exceed 30% in 2020
Mobile advertising will account for 30.5% of global advertising expenditure in 2020, up from 19.2% in 2017, according to Zenith’s…
Read More » - Digital News
Digital ROI catches up with fast-growing digital adspend – Zenith’s Advertising Expenditure Forecasts
Amid growing debate as to whether brands are overspending on digital media, Zenith research has found that the effectiveness of…
Read More » - Global News
Media: Zenith launches new global brand vision and identity
SINGAPORE – Zenith has unveiled a new global approach to communications, supported by a relaunch of the network’s brand identity,…
Read More » - Videos
Christel Quek, Vice President SEA, Brandwatch | adoboTalks Worldwide | adobo magazine
In this new episode of adoboTalks Worldwide, Christel Quek, Vice President SEA, Brandwatch, shares the secrets to realizing your social…
Read More » - Videos
adobo LIVE: Andrew Robertson, Jury President, Creative Effectiveness
Creative Effectiveness Jury President Andrew Robertson talks about the Grand Prix winner, ‘Monty The Penguin’
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