PHILIPPINES – JULY 2011 – Publicis JimenezBasic has announced new hires to strengthen planning and client service.
Manpreet Grewal has been appointed Brand Planner for PJB’s Brand Planning and Research group, MaxMktg.
Prior to PJB, Grewal was Brand Planning and Research Consultant at JWT Manila, Research Assistant at the University of Leeds U.K., and Resident Planner at Lowe Manila. He brings to PJB a passion for deeply understanding consumers and Philippine culture, and a strong knack for identifying emerging consumer trends.
Fluent in English, Filipino, Indian and Spanish, Grewal is an avid football player. He graduated at the top of his class with a Masters of Arts in Communication, major in Integrated Marketing Communications, from the University of Asia and the Pacific.
Cat Falla joins Publicis JimenezBasic as Account Supervisor, bringing with her a wealth of experience in various communications disciplines.
Falla previously worked on activation, PR and other Below the Line efforts for brands like Jollibee, URC and Sky Cable at Stratworks. She also drove the Above the Line business for Smart Broadband at DraftFCB.
She will be handling Unilab’s champion brands such as Alaxan, Solmux and Allerta as well as the Corporate business of the country’s leading Low Cost Carrier, Cebu Pacific.
