Serviceplan Group
- Campaign Spotlight
Campaign Spotlight: PENNY and Serviceplan celebrate Christmas for everyone, animated film and fundraising with German Red Cross
MUNICH, GERMANY – Under the motto “Imagine if everyone did that: then it would be Christmas for everyone.” PENNY and…
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Campaign Spotlight: No Glaciers = No Home, ‘Meltdown Flags’ climate data project visualizes devastating glacier retreat and stages digital protest
MUNICH, GERMANY – After almost a year of protests, which began in December 2019 when handsewn Meltdown Flags were carried…
Read More » - Global News
Brand & Business: Serviceplan Group acquires a 30 percent share of Pereira O’Dell, with operations in New York and San Francisco
MUNICH, GERMANY – Today, Serviceplan Group and bi-coastal creative agency Pereira O’Dell have announced that they are joining forces in…
Read More » - Digital News
Brand & Business: “ÜberCreativity”, Serviceplan Group is “raining” change on the advertising industry with The Rainmakers series of video talks
MUNICH, GERMANY – The Serviceplan Group is launching a new business content series entitled “The Rainmakers“. Six times a year,…
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Campaign Spotlight: “BAM is back”, Serviceplan Campaign makes dust dance for Germany’s Bamberg Symphony, post-lockdown reopening
MUNICH, GERMANY – Instead of the sounds of the orchestra and thousands of spectators, only silence filled the concert hall…
Read More » - Global News
New Business: New agencies for European marketing of BMW and MINI brands – MediaMonks, the Serviceplan Group and Berylls Strategy Advisors
MUNICH, GERMANY – The BMW Group is reorganising its European marketing activities for its BMW and MINI brands. The related…
Read More » - Events
Events: First virtual edition of Serviceplan Group’s Annual Innovation Day themed “The Power of Rethink”
MUNICH, GERMANY – The 16th Innovation Day, which is being organized by the Serviceplan Group together with its partners Frankfurter…
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Brand & Business: Serviceplan Group defies coronavirus crisis with stable development during financial year to June 2020
MUNICH, GERMANY – Market predictions are as sombre as they are realistic. The Zentralverband der Deutschen Werbewirtschaft (German Advertising Federation) anticipates…
Read More » - Global News
Brand & Business: Serviceplan Group merger in The Netherlands with MEDIAXPLAIN* and Serviceplan/ Mediaplus
AMSTERDAM, NETHERLANDS – The independent strategic marketing & media agency Mediaxplain* has merged its business with the Dutch branch of…
Read More » - Press Release
People: Creative Team Linda Bouderbala and Rémy Maufangeas join Serviceplan France’s Creative Department
PARIS, FRANCE — Linda Bouderbala and Rémy Maufangeas have joined the creative department at Serviceplan France, where they will strengthen…
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Campaign Spotlight: PENNY Salutes the Experts of Staying In, the ‘Couch Potatoes’, in Film by Serviceplan Created Entirely from Stock
Munich, GERMANY — The third in a series of campaigns conceived by Serviceplan Campaign for PENNY supermarkets as a response…
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Campaign Spotlight: PENNY Supermarkets Say a Public Thank You to The “Heroes of the Neighborhood” with Serviceplan Group
MUNICH, GERMANY — The German food retailer PENNY has launched a broad communication campaign with the motto #helpfirst or #erstmalhelfen…
Read More » - Global News
New Business: Serviceplan Group Forms New Global Agency Unit for Digital Production with TheHubz.com
MUNICH — It’s about bundling expertise, increasing speed and making scalable resources more flexible. Most importantly though, it’s also about…
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