Shanghai
- New Business
Centrum appoints McCann Shanghai as strategic and creative partner ahead of 30th anniversary in China
SHANGHAI, CHINA — After a multi-round pitch, McCann Shanghai has won the Centrum China business, appointed as the vitamin brand’s…
Read More » - Brand & Business
Yell Advertising leaders share key insights on elevating Thai advertising and the ASEAN market
SHANGHAI, CHINA — Yell Advertising, a renowned international advertising company based in Thailand, is proud to announce its foray into…
Read More » - Campaign Spotlight
Campaign Spotlight: Coca-Cola forges strong connections in and out of the virtual world with metaverse activation
SHANGHAI, CHINA — Coca-Cola is inviting Chinese consumers to beat the lethargy of the summer and come together in unexpected,…
Read More » - Campaign Spotlight
Campaign Spotlight: Balabala makes waves in fashion industry with virtual influencer ‘Gu Yu,’ created by Ogilvy Shanghai
SHANGHAI, CHINA — Balabala, a leading kids clothing label in China, recently revealed its new official brand ambassador Gu Yu,…
Read More » - Campaign Spotlight
Campaign Spotlight: Chevrolet X McCann Shanghai launch commercials that ‘do something cool’ for new Tracker RS
SHANGHAI, CHINA — Chevrolet has launched a campaign for its latest model, Tracker RS, which is positioned as the first…
Read More » - Campaign Spotlight
Campaign Spotlight: Sweetshop launches new Shark-Tank themed campaign for OnePlus 10 Pro 5G
SHANGHAI, CHINA — Sweetshop Shanghai has launched a brand film for OnePlus’ new device, the OnePlus 10 Pro 5G. Directed…
Read More » - Campaign Spotlight
Campaign Spotlight: The Woolmark Company introduces Nest Starter
SHANGHAI, CHINA — On World Earth Day, The Woolmark Company unveils Nest Starter, an art installation that is the result…
Read More » - Digital News
Digital: FRED & FARID announces new website launch
PARIS, FRANCE — The Creative / Culture Agency, FRED & FARID – with the cultural bases of Los Angeles, New…
Read More » - Campaign Spotlight
Campaign Spotlight: Shanghai Municipal Government and Ogilvy Shanghai create the Care Codes to help reconnect 140 million elderly to the digital world
SHANGHAI, CHINA — From buying groceries and booking a train ticket to making a medical appointment and hailing a taxi,…
Read More » - Press Release
Brand & Business: The Macallan debuts The Macallan Experience in Shanghai, the brand’s largest consumer engagement experience ever
SINGAPORE — The Macallan Experience, Shanghai — the largest consumer engagement experience yet for the brand — opened to the…
Read More » - People
People: Publicis Groupe appoints Richard Frampton as Managing Director, Strategic Solutions for North Asia
SHANGHAI, CHINA – Publicis Groupe announced today the appointment of Richard Frampton as Managing Director, Strategic Solutions for North Asia.…
Read More » - Campaign Spotlight
Campaign Spotlight: Colmo’s Modular Air-conditioner launches Darwin Themed Campaign in partnership with F5 Shanghai
SHANGHAI, CHINA — F5 Shanghai has launched the new “Air Evolution” campaign for Midea Colmo’s newly launched product, Colmo AirNEXT,…
Read More » - Awards News
Awards: F5 bags 6 wins at Shanghai International Advertising Festival 2021
SHANGHAI, CHINA — F5 was able to obtain six SHIAF awards last week, making the agency one of the most…
Read More »