soft power

Events
adobo magazineDecember 11, 2019
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D&AD 2020: New Blood 2020 Alumnus from Design Studio ‘Soft Power’ Crafts Creative Campaign for Next Year’s Festival for Young Creatives
LONDON, U.K. – Today, D&AD unveils its creative campaign for New Blood 2020 as part of it’s landmark 40th year.…
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Videos
adobo magazineApril 11, 2016
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adobo LIVE: Jose Miguel Sokoloff, President, MullenLowe Group Global Creative Council
Jose Miguel Sokoloff, president of MullenLowe Group Global Creative Council, talks about the importance of “soft power” versus “hard sell”…
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