sports
- Insight
New report ‘Braving the Backlash’ equips brands with insights to tackle online hate speech in sports
LONDON, UK — Global socially-led creative agency We Are Social has released a new report that helps brands tackle hate…
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Adidas and Havas Middle East create the world’s first ‘female field’
DUBAI, UNITED ARAB EMIRATES — Many young Arab girls from conventional families grow up believing that sports are not for…
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Insight: IPL continues to be a TV-first property; however engagement on digital is higher, says Havas Media Group India’s Hi-Cricket 2022 report
MUMBAI, INDIA – Following the encouraging response to last year’s Hi-Cricket study, Havas Media Group India has once again exclusively…
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adobo Picks: The big trends of 2021 — Here are 4 of the conversations that dominated the creative industry
MANILA, PHILIPPINES — No one can say that 2021 was uneventful. With one major event after the other filling up…
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Insight: Twitter is the homecourt of Filipino sports fans in 2021
MANILA, PHILIPPINES — Twitter is #WhatsHappening and with sports making a comeback in 2021, conversations on Twitter only skyrocketed. We…
Read More » - Awards News
Awards: New York Festivals honors NBC Sports’ Molly Solomon with the 2021 Lifetime Achievement Award
NEW YORK, US — New York Festivals® Television & Film Awards will honor Molly Solomon, Executive Producer & President of NBC Olympics…
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Brand & Business: AirAsia Philippines honors 1st Filipino Olympic gold medalist Hidilyn Diaz with unlimited flights
MANILA, PHILIPPINES — In recognition of her hard work, passion, and sportsmanship best exemplified during the 2020 Tokyo Olympics, AirAsia…
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Campaign Spotlight: JSW celebrates the unstoppable spirit of the Indian contingent headed to the Tokyo Olympics
MUMBAI, INDIA — The Tokyo Olympics kick off later this month. It has been a year-long wait. To match up…
Read More » - Global News
Brand & Business: Dentsu International launches Sports Marketing Unit in India, appoints ex-cricketer Anand Yalvigi as Director
MUMBAI, INDIA – Dentsu International has announced the launch of its sports marketing unit in India. The launch is supported by Dentsu Sports International (DSI) –…
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Insight: Havas Ortega releases a new study on sports beyond the spectacle
MANILA, PHILIPPINES — HAVAS ORTEGA’s latest Prosumer research study, “Sports Forward”, finds that for Filipinos, sports are no longer just…
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Campaign Spotlight: Decathlon and Ogilvy respond to challenging sports climate with a first-ever brand campaign
SINGAPORE — With additional Covid-19 regulations imposed on sport practice today, Decathlon wants to empower everyday Singaporeans to find new…
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Campaign Spotlight: Adidas inspires the world to see possibilities with optimism through powerful global film series
MANILA, PHILIPPINES — Adidas introduces the evolution of its long-standing brand attitude Impossible Is Nothing. SEEING POSSIBILITIES – as told…
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Campaign Spotlight: Decathlon and Romance showcase how sports make the world better
For Decathlon, sport is everything. But beyond being a passion that became a profession, the brand strongly believes that wherever…
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