UA&P Tambuli Awards 2013: Call for Entries

MANILA, JANUARY 21, 2013 – The University of Asia & the Pacific has opened the submission of entries to the 7th Asia Pacific IMC Effectiveness and Values Award, more popularly known as the Tambuli Awards.

Launched in 2005, the UA&P Tambuli Awards is the only global award that celebrates integrated marketing communications effectiveness and the promotion of societal values in one award. It is the ability to create and deliver messages focused on results, while building long-lasting value for all (the organization, the consumers, the society) that makes a Tambuli winner.

The Tambuli is awarded in the following categories:

-Small Budget Brandâ€¨
-Established Brandâ€¨
-Innovative and Integrated Media
-Teens Brandâ€¨
-Creative Effectivenessâ€¨
-Fashion Brandâ€¨
-Advocacy
-Family-Oriented Brandâ€¨
-Insights and Strategic Thinkingâ€¨

New categories:

-Integrated Digital or Mobile-led Programâ€¨
-Integrated Outdoor-led Programâ€¨
-Integrated Promo and Activation-led Programâ€¨
-Integrated PR-led Programâ€¨
-Integrated Branded Content and Entertainment

The top awards to be given are as follows:

– Carmencita Esteban Platinum Awardâ€¨
– Effectiveness Creative Agency of the Yearâ€¨
– Effectiveness Media Agency of the Yearâ€¨
– Effectiveness PR Agency of the Yearâ€¨
– Effectiveness Advertiser of the Yearâ€¨
– Network of the Yearâ€¨
– Tambuli CMO of the Year

The UA&P Tambuli Awards is set for May 30, 2013. Qualified campaigns from Asia-Pacific produced or aired from January 1 to December 31, 2012 may submit entries on or before March 20, 2013.

Download the entry kit at www.tambuliawards.com. Send further inquiries to Ms Karla Pelayo-Lozano at karla.lozano@uap.asia.