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Awards: WARC Awards for Media 2021 – juries named
LONDON, UK — WARC, the global authority on marketing effectiveness, has named the four jury panels for the WARC Awards for…
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Insight: According to WARC, global advertising spend set to rise by 12.6% this year to reach US$665bn
LONDON, UK — Global advertising spend is on course for 12.6% growth this year to reach US$665bn, an upgrade from…
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Insight: WARC releases ‘Rethinking Brand for the Rise of Digital Commerce’, a new white paper reframing brand-building in the post-pandemic era
LONDON, UK — In Rethinking Brand for the Rise of Digital Commerce, WARC, the global marketing intelligence company, responds to…
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Awards: Winners announced for the inaugural WARC Awards for Effectiveness 2021
LONDON, UK – Honouring the best ideas that deliver business results, a total of 61 awards have been given at…
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Awards: Shortlists announced for the inaugural WARC Awards for Effectiveness 2021
LONDON, UK – A total of 103 entries from 29 different markets, covering a wide range of categories for global…
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Insight: The Good Report celebrating the best campaigns for social & environmental responsibility 2020
LONDON, UK — The Good Report is a unique ranking of the world’s best use of creative communications to promote…
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Insight: New research by WARC shows that highly awarded creative ideas are significantly more effective
LONDON, UK – Each year, WARC, the global authority on effective marketing, tracks the results of the top global and…
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Insights: WARC releases a series of reports uncovering key creative, media and effective insights to discover the truth behind the extraordinary
LONDON, UK – WARC, the global marketing insights company, has today released Marketing Through Volatility, a series of reports compiled…
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Awards: WARC Awards for Effectiveness 2021 – Special Awards Convenors will lead the judging process honouring specific areas of expertise
LONDON, UK — To honour particular areas of expertise, 18 Special Awards will be presented at the inaugural WARC Awards…
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Insight: Brands should call time on ‘fempowerment’
Written by Philippa Roberts and Jane Cunningham, PLH Research, originally published on WARC. LONDON, UK – Just under a year…
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Intelligence: Broadcast TV spend fell $34bn worldwide last year as advertisers moved money into streaming platforms, WARC Global Advertising Trends
LONDON, UK – Advertising spend on broadcast television (excluding political ads) fell by $34bn worldwide last year as the coronavirus…
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Awards: WARC Awards for Effectiveness 2021 – Call for entries and juries named
LONDON, UK – Entries are now being accepted for the inaugural WARC Awards for Effectiveness, a new global competition in…
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Insight: WARC reveals insights from the 2020 IPA Effectiveness Awards
LONDON, UK — WARC, the global authority on marketing effectiveness, has today released an insights report examining current effective marketing…
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