YouTube
- Global News
Intelligence: Broadcast TV spend fell $34bn worldwide last year as advertisers moved money into streaming platforms, WARC Global Advertising Trends
LONDON, UK – Advertising spend on broadcast television (excluding political ads) fell by $34bn worldwide last year as the coronavirus…
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Campaign Spotlight: #BeyondTaste, the campaign by Café de Colombia and McCann Worldgroup Colombia to taste coffee with your ears
BOGOTA, COLUMBIA – We are in a new paradigm of marketing to innovate through experiences and Café de Colombia, a…
Read More » - Global News
Insight: Three companies to account for 53% of U.S. connected TV ad market revenue in 2021
LONDON, UK – Streaming video viewing gained massive traction in 2020, especially on connected TV (CTV) devices. According to the…
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Digital: YouTube recognizes the 12 most engaging ads in the Philippines for 2020
MANILA, PHILIPPINES – YouTube released a local roundup of Ads Leaderboard winners for 2020 which consists of the monthly top ads…
Read More » - Philippine News
Entertainment: YouTube extends Super Stream to provide free access to content during the holiday season
MANILA, PHILIPPINES – YouTube, in collaboration with media partners and creators, extends Super Stream this holiday season to give free access…
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Digital: YouTube sponsored videos soar by 40% in Q3 2020
LONDON, UK – As consumers continue their shift to digital commerce, brands have increased ad spend on social media platforms. According…
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Digital: YouTube reveals top trending videos and content creators of 2020 in the Philippines
MANILA, PHILIPPINES – The year has been full of highs and lows, and Filipinos undoubtedly spent more time online to…
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Digital: Google, National Privacy Commission launch Kabataang Digital campaign on YouTube
MANILA, PHILIPPINES – Google joins the National Privacy Commission (NPC) in launching Kabataang Digital, a local advocacy that enjoins parents…
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Campaign Spotlight: TBWA\Hong Kong partnered with The Club to launch advanced personalised YouTube campaign, HKT’s Club Shopping
HONG KONG – TBWA\Hong Kong has created an integrated campaign for the launch of Club Shopping, a unified online shopping…
Read More » - Digital News
Digital: YouTube FanFest 2020 gathers creators, communities in exciting weekend of all-star performances
MANILA, PHILIPPINES—There is no stopping the creative energy of the YouTube community as the most loved, biggest content creators from…
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Media: ABS-CBN Entertainment YouTube Channel reaches 30M subscribers
MANILA, PHILIPPINES – ABS-CBN Entertainment’s YouTube channel marked another major milestone by becoming the first YouTube channel in the Philippines…
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Digital: YouTube FanFest to pay tribute to Lloyd Cadena and Emman Nimedez
MANILA, PHILIPPINES – YouTube FanFest, in the opening of its Philippine segment, will pay tribute to the Filipino creators we’ve lost…
Read More » - Digital News
Digital: YouTube announces the first ever virtual YouTube Fanfest, October 11 exclusively live streamed on YouTube
MANILA, PHILIPPINES – YouTube is delighted to announce the first ever virtual YouTube FanFest, presented by Globe and Piattos. Featuring…
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