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Maybelline Philippines Makes Strategic Video Shift to Focus on Attentive Reach
Knowing its audience is now predominantly watching online video, Maybelline Philippines went 100% digital for a new campaign. The brand…
Read More » - Philippine News
Kapamilya fans cement ABS-CBN’s position as top local YouTube and Facebook publisher
MANILA – ABS-CBN, the country’s leading entertainment and media company, continues to dominate the digital space as it ranked the…
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adoboLIVE! Mike Garcia of Ogilvy PH on MILO finishing high at the YouTube Ads Leaderboard 2017 H2
The Managing Partner of Ogilvy & Mather Philippines talks about how the ‘Get #ChampionEnergy with James Reid, Ranz, and Niana’…
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adoboLIVE! Ken Peñero on Globe topping the YouTube Ads Leaderboard H2 2017
The Globe Strategist for Digital and Social Content discusses how Globe Telecom earned top spot at the YouTube Ads Leaderboard…
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Globe, Nestle, Oppo top YouTube Ads Leaderboard for 2nd half of 2017
MANILA – Google has released its YouTube Ads Leaderboard for H2 2017. The list represents the top 10 ads on…
Read More » - Global News
WildBrain appointed exclusive global manager of BRB’s kids’ content on YouTube
LONDON – WildBrain, a leading digital kids’ network & studio, has been appointed the exclusive global manager of BRB Internacional’s…
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Campaign Spotlight: Sight, Sound… and Sales: Teen Romance, Hit Love Song Lifts McDonald’s Sales
McDonald’s is one of the most well-loved brands in the Philippines and known for its fun, clever campaigns. In one…
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YouTube Pop-up Space Manila starts for Filipino Content Creators
MANILA — YouTube™ officially opened the YouTube Pop-up Space Manila, part of its YouTube Pop-up Space program. Held for the…
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adoboLIVE! Christina Lao, Marketing Director at McDonald’s Philippines, on earning two spots in the YouTube Ads Leaderboard
The McDonald’s Marketing Director proudly talks about getting both ‘Kaya Niya, Kaya Mo’ and ‘The Boy Who Loves To Study’…
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Digital: Two McDonald’s online videos lauded at YouTube Ads Leaderboard
MANILA – Stories that give a glimpse into the characters’ continuing journey leave an impact with Filipinos. This is what…
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Globe’s #CreateCourage tops YouTube Ads Leaderboard for first half of 2017
MANILA – Google has released its YouTube Ads leaderboard for the first half of 2017. The list represents the top…
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Charly Atienza, Head of Marketing Services at Globe Telecom, on topping the YouTube Ads Leaderboard
The Head of Globe Marketing Services talks about the significance of topping the YouTube Ads Leaderboard for the first half…
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