ASIA-PACIFIC, JANUARY 30, 2013 – Digitas and Razorfish Asia Pacific are welcoming the multi award-winning creative team of Ian Shepherd and Richard "Goz" Gostelow as executive creative directors for the region.
The team of Shepherd and Gostelow was formed over 20 years ago, creating work for world-famous brands such as Coca-Cola, Volkswagen, Nestle, Unilever, Panasonic, Bacardi, Philips, Durex, Peugeot and most recently, Asus.
The duo will be steering the creative team of Digitas and Razorfish, while taking on global brands like Intel, Delta, Lenovo, Moet Henessy Asia Pacific and DHL, plus new business acquisitions.
Asia-Pacific president Vincent Digonnet saod: ‘The Digitas and Razorfish international hub in Hong Kong is growing robustly as our global client roster expands. Ian and Goz’s appointment as regional executive creative directors delivers our clients first hand exposure to two world-class brand stewards with a track record of delivering powerfully effective campaigns that have evolved global businesses. We are very proud to have this long-standing creative partnership lead our already established creative teams."
"During 2011/12 we got a real taste for working in the region getting to know some forward thinking brands and extremely creative people. So when Erik asked us to join his team at Digitas/Razorfish in Hong Kong it was probably one the quickest and easiest decisions we ever had to make", said Shepherd and Gostelow.
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