LONDON, UK — UK-based marketing effectiveness authority WARC launched the 2020 WARC Media Awards, a global awards scheme that rewards communications planning with a positive impact on business.
Now in its fifth year, the competition will examine “the insight, strategy, and analytics that power effective media investment.”
There are four categories — Effective Channel Integration, Effective Use of Tech, Best Use of Data, and Effective Use of Partnerships & Sponsorships — each with their own individual judging panels, and a set of Special Awards.
The chairs of the judging panels are Vasileios Kourakis of L’Oréal, Dara Treseder of Carbon, Mark Evans of Direct Line Group and Nick Ashley of Tesco.
The WARC Media Awards are free to enter and are discipline-neutral and channel-agnostic. Papers are submitted as effectiveness case studies and can be entered by media agencies, creative agencies, media owners, digital agencies, and data specialists from all over the world. The deadline for entries is Sep. 23, 2020.
Judges for the WARC Prize for Asian Strategy 2020, which have awarded the best strategic ideas from Asia’s marketing industry since 2011, have also been announced. The Prize remains free to enter and is open to clients and agencies in any marketing discipline. The deadline for entries is July 14, 2020.
- Siew Ting Foo – Vice President & Global Head of Marketing Strategy & Planning, Print Category, HP – Jury Chair
- Divya Anand – General Manager, Marketing, APAC, Tata Communications
- Lauren Cadman – Director, Strategic Planning, Mindshare China
- Remona Duquesne – Managing Partner, Southeast Asia, the brand gym
- Mark Hadfield – Regional Head of Planning, Iris Worldwide Singapore
- Terence Ling – Head of Strategy, TBWA\Hong Kong
- Anil K Nair – Chief Executive Officer, VMLY&R India
- Denise Ng – Director of Partnerships, PHD China
- Christina Peyton – Vice President, Marketing & Growth, APAC, WPP
- Etka Relan – National Planning Director, MullenLowe Lintas Group
- Ruchi Sharma – Creative & Culture Officer, Brands for Humans
- Kaori Yatsu – Head of Planning, BBDO Japan
Check out the full list of judges for the Asian Strategy Prize here
