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Cannes Lions 2019: Asia Region Brings Home 15 Metals from Film Craft, Industry Craft and Entertainment Lions for Music

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Firms based in Asia bags 15 awards in Day 2 of Cannes Lions International Festival of Creativity. Unfortunately, Asia failed to snatch any awards under the categories of Digital Craft, Entertainment and Entertainment for Sports.

Which campaigns made the list? Read on below.

FILM CRAFT LIONS

Bronze Lion

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  • “VICKS – One In A Million #TOUCHOFCARE” by OFFROAD FILMS, Mumbai / PUBLICIS SINGAPORE for P&G Vicks Vaporub
  • “What Happened ?” bu CHERRY, Tokyo for Hecate
  • Akuma No Kimura (Demonically Spicy Ramen) by Dentsu Inc., Tokyo for Nissin Foods Holdings Co., LTD

ENTERTAINMENT LION FOR MUSIC

Silver Lion

  • “The Barbershop Girls: Shaving Stereotypes” by GREY INDIA, Mumbai for P&G Gillette

Bronze Lion

  • “Sound-Free Concert” by HAKUHODO INC., Tokyo / TBWA\HAKUHODO INC., Tokyo for JAPAN PHILHARMONIC CLASSIC MUSIC

INDUSTRY CRAFT LIONS

Silver Lion

  • “MOTLEY CRUE THE DIRT (NETFLIX)” + “STAR TREK DISCOVERY (AMAZON PRIME)” + “GAMES OF THRONES (HBO)” + “EXPEDITION VOLCANO (BBC)” by Ogilvy Hong Kong for KFC Hong Kong
  • “TRUCK ART CHILDFINDER” by BBDO PAKISTAN for BERGER PAINTS 
  • “GET BACK, TOHOKU” by DENTSU INC., Tokyo EAST JAPAN RAILWAY COMPANY

Bronze Winners:

  • “The Very Happy Meal Font.” by HAPPY MEAL BEACON/LEO BURNETT, Tokyo  for McDonald’s Japan
  • “PAIN-DREAM”, “SHAME-DEFIANCE”, “INHUMAN-HUMAN” and “DESPAIR-JOY” by IMPACT BBDO, Dubai for 28 TOO MANY
  • “THE MOST CHALLENGING PINGPONG TABLE” by TBWA\HAKUHODO INC., Tokyo for  JAPAN PARA TABLE TENNIS ASSOCIATION
  • “72POSTERS FOR SCHOOL TEAMS PARTICIPATING IN THE HIGH SCHOOL SUMO TOURNAMENT” by DENTSU INC., Tokyo for The Hokkoku Shimbun Kanazawa High School Sumo Wrestling Tournament
  • “Lose Yourself In A Book” by CHEIL WORLDWIDE HONG KONG / CHEIL WORLDWIDE BEIJING for Penguin Random House North Asia
  • “MUSIC”,“TIDY-UP” and “HOMEWORK” by Cheil Worldwide for  CHUPA CHUPS
  • “Blink Test” and “Blink Off” by  WUNDERMAN THOMPSON, Mumbai / J. WALTER THOMPSON INDIA, Mumbai / J. WALTER THOMPSON AMSTERDAM for Jimmy Nelson Foundation

 

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