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ASIA-PACIFIC – HONG KONG – Leo Burnett emerged the leader of the pack with at the Kam Fan Awards held November 26, 2010 at the Hong Kong Convention and Exhibition Center.
Leo Burnett Hong Kong received the Grand Kam Fan and the Media Kam Fan, the grand prix equivalent of the awards show, for its "Curtains" trailer for IKEA. The agency received a total of 38 awards, including four Golds, as well as the Print Kam Fan for Parallel Consequences – Car Free Day Campaign for Greenpeace.
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"Flood", "Drought", "Melt"
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detail, "Melt"
McCann Worldgroup came in second with 30 awards, including six Golds. McCann also won the Interactive & Direct Kam Fan for Real-Life Betting for Dim Sum Television. Grey, DDB and TBWA\TEQUILA rounded up the top agencies.
Kam Fan 2010 is organized by the Hong Kong 4As. This year’s jury was composed of Gustav Martner, Partner & Executive Creative Director, Crispin Porter + Bogusky Europe; Götz Ulmer, Creative Partner, Jung von Matt, Germany; Kentaro Katsube, Creative Director & Web Director, UNIT_ONE,inc., Japan; Prangthip Seelos, Executive Creative Director, Creative Juice/G1, Bangkok, Thailand; Violet Wang, Creative Partner, VK 35; David Guerrero, Chairman, BBDO Guerrero / Proximity Philippines; Chris Kyme, Director, KYMECHOW, Hong Kong; and KC Tsang, Assistant Professor, School of Design, The Hong Kong Polytechnic University and Creative Consultant, WHATEVER Branding Inc.
