PHILIPPINES, OCTOBER 2010 – Media agency MEC Philippines announced that it has been appointed by pharmaceutical company Wyeth to handle all their on- and off-line media planning and buying.
The media assignment, which includes the milk powder brands Promil Pre-School, Progress Pre-School Gold and Bonakid Pre-School, is effective December 2010.
MEC Managing Director Malu Vasallo said, “We are delighted to have been awarded this business and look forward very much to working closely with our new client.”