ASIA-PACIFIC, DECEMBER 2010 – Graham Kelly returns to Ogilvy as executive creative director of OgilvyOne India. Since coming to Asia in 1991, Kelly has been working across media – direct, traditional and digital. He has worked in Ogilvy Direct, Ogilvy Advertising and has played a pivotal role in the Ogilvy network as Regional ECD for Ogilvy Interactive across Asia. In his last three roles, at Saatchi & Saatchi Singapore, BBH Japan and TBWA/Tequila Singapore, he has overseen the integration of all media.
In 1986, Graham Kelly graduated with a BSc Honours Degree in Chemistry from Edinburgh University. This proved to be surprisingly good preparation for his first job in advertising as a copywriter for a Dutch business-to-business agency specializing in the chemicals industry. Staying true to this unconventional start, Graham has embraced all aspects of advertising.
Graham’s interactive work has been awarded at shows such as the One Show Interactive, Cannes Cyber Lions, Clio Interactive and Communication Arts. He also won Asia’s first One Show Interactive pencil. Graham has won all the major DM honors: Caples, Echos and the Asian Direct Marketing awards (with two Grand Prixs). And Graham’s print and TV work has been awarded at shows such as: ADFEST, Spikes, The One Show, Clio, Cannes, D&AD and Communication Arts.
Abhijit Avasthi, National Creative Director, Ogilvy & Mather India: "We are thrilled to have Graham as our partner. Graham is perhaps Asia-Pacific’s foremost exponent in the digital/integrated space. The width of his experience in this space across categories is unmatched. He’s spent a lot of time at Ogilvy earlier as well and understands our way of building brands. Since the 90’s, Ogilvy has defined and redefined television advertising in India. With Graham in our team, we hope to make that kind of impact in the digital/integrated space."
Kunal Jeswani, Country Head, OgilvyOne India: "We love great talent. And Graham Kelly is just that – a great talent who will have a smashing impact on OgilvyOne’s digital creative offering in India."
