The New York Festivals released the list of finalists to its International Advertising Awards and Innovative Advertising Awards. Among them were 12 entries from Philippine agencies. Six of them were entered by TBWA\Santiago Mangada Puno; three, by DDB DM9 JaymeSyfu; and one each from Leo Burnett, Campaigns & Grey and McCann Worldgroup.
| TV | ||||||
| McCann Worldgroup | Xenon Bulbs | "Yakap" | ||||
| TBWA\Santiago Mangada Puno | Absolut | "Hugs" | ||||
| RADIO | ||||||
| DM9 JaymeSyfu | Coppertone | "Speed" | ||||
| Campaigns & Grey | Vicks | "Sayang" | ||||
| TBWA\Santiago Mangada Puno | Boysen | "Hibiscus" | ||||
| TBWA\Santiago Mangada Puno | Boysen | "Lily" | ||||
| TBWA\Santiago Mangada Puno | Boysen | "Violet" | ||||
| TBWA\Santiago Mangada Puno | Boysen | "Orchid" | ||||
| DM9 JaymeSyfu | Makati Fire station | "Match" | ||||
| OUTDOOR | ||||||
| Boysen | "Orchid" | ||||
| COLLATERAL | ||||||
| Leo Burnett | Earth Hour | "Candle Box | ||||
| INNOVATIVE ADVERTISING | ||||||
| DM9 JaymeSyfu | Gabriela | "Duct Tape" |
The New York Festivals honors the World’s Best Work in all media from over 70 countries around the world: television, cinema, print, outdoor, interactive, design, mixed media, collateral, radio and student advertising.
Among the Grand Jury for this year’s competition are ad gurus Neil French and Joe Sedelmeier, as well as DM9 JaymeSyfu ECD Eugene Demata,
In a separate competition, the Innovative Advertising Awards showcases creative work in alternative and emerging media, encompassing a wide variety of categories within the digital space, as well as guerrilla marketing, ambient executions, integrated campaigns and beyond.
Winners will be presented at a gala ceremony in Shanghai, China on June 10-12.
