McCann Worldgroup Philippines appointed Victor Joseph “VJ” Yamat as Managing Director of its healthcare communications discipline, McCann Healthcare, two-time winner of Specialist Agency of the Year Award for Asia Pacific given by Media Magazine (2008 and 2009).
A medical doctor by profession, VJ chose to specialize in healthcare marketing communications, pursuing a career track that includes previous working stints with Publicis Life Brands in China and Ogilvy Healthworld in Singapore.
As McCann Healthcare (MHC) Managing Director, VJ fortifies the agency’s unique competency of providing an effective combination of professional healthcare and consumer marketing solutions for healthcare and pharmaceutical brands. VJ will also lead the development of MHC’s specialized services, including its Continuing Medical Education program offering.
Of VJ’s appointment, McCann Worldgroup President & CEO Ricki Arches said, “VJ’s impressive track record and unique mix of medical and marketing expertise clearly brings us closer to fulfilling McCann Worldgroup’s vision for the healthcare discipline, as we continue to set the standards for the healthcare communications practice not only in the Philippines but within our global network.”
