adobo LIVE! Susan Credle, Global Chief Creative Officer at FCB and Direct Lions jury president at Cannes Lions 2018

Sponsor

Susan Credle, the Global Chief Creative Officer of FCB and Direct Lions Jury President talks about how Direct Lions is different from other Lions categories at the Cannes Lions International Festival of Creativity. She also talks about what makes a great Direct campaign in her view and some of the work that stood out.