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adoboLIVE! Woon Hoh, Chief Creative Officer of Hakuhodo Asia Pacific, judge at AD STARS 2018 in Busan, Korea

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The Chief Creative Officer of Hakuhodo Asia Pacific recently served as judge at AD STARS 2018 in Busan, South Korea and discusses which campaigns immediately stood out for him. Woon also shares what he thinks of award shows and the need for Asia to come up with better campaigns to make a bigger impact on the global advertising stage.

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